Adapt or Die: 4 Critical Areas of Experience Marketing Corporate Strategy for Growth
Welcome to AIBXD Strawberry Experience Blog
Business Experience Design, Strategy, Marketing and Management in the Phygital Age: Your Daily Dose of Juicy Insights
Putting the human first - for real!
Crafted by top-notch global experts, the AIBXD Strawberry Experience Blog inspires the next generation of business leaders and changemakers.
Are you a C-Level executive, a CXO, a CMO, a Chief Creative Designer, an entrepreneur, a student, or someone who is passionate about business experience design and management? Then, this blog is for you.
Join our worldwide community of elite leaders and receive daily insights across six hot topics, including experiential marketing, user experience, phygital experience, employee experience, experience design, and corporate experience strategy.
+15 years of excellence
We are dedicated to preparing future leaders and supporting leading companies in developing outstanding human-focused experiences that foster positive change, drive revenue, provide added value, and seamlessly integrate physical and digital platforms.
Are you interested in becoming a professional in customer experience design and management?
You can join our AIBXD course programs that are fully focused on the new experience-driven business model. If you are unsure which courses are right for you, let our AIBXD Course Program Recommender help you find the perfect fit.
Did you figure out why our introductory visual shows a strawberry but says it's not? It's a tribute to Magritte's famous painting "This is not a pipe."
AIBXD's Juicy Blog Fun Fact
"This is not a strawberry"
When you take a first glance at the visual identity of our blog, you may analyze it objectively and factually. The visual identity is represented by a strawberry, which is a fruit with a functional feature in traditional marketing. However, strawberries also hold a symbolic meaning that varies depending on an individual's profile, background, and culture. It can represent purity, sensuality, fertility, abundance, humility, modesty, and perfect goodness due to its delicious flavor and fragrance.
By applying experience marketing, you can connect the strawberry with your brand's DNA and core value. For instance, AIBXD is a humble brand with perfect goodness (excellence). This value can then be conveyed throughout your entire experience marketing strategy to connect with your audience, share value (humility), and engage with your market segment both online and offline.